PIC Australia’s primary objective has always been to maximise our customers’ profitability by continually improving the efficiency of the progeny, produced by sows and boars whose reproductive efficiency is maintained at the highest levels, whilst understanding the direction of the supply chain.
PIC Australia is part of the world’s largest and most extensive pig breeding and technology company and we are proud to offer our services to the Australian pork producer.
PIC Australia has always been committed to supporting our customers to become more competitive and sustainable in the developing global pigmeat market. To this end, only PIC Australia is able to supply it’s customers with breeding stock that is continually benchmarked against the world’s best through PIC’s global genetic information system, PICtraq™.
As the Australian pork industry continues to develop, PIC Australia will continue to draw upon its global resources and work with our local resources to supply the Australian producer with the best genetic solutions available to maximise the benefits that only PIC can deliver.
PIC Australia is certified by the Australian Pork Industry Quality (APIQ) program.
APIQ® provides the framework and standards by which PIC Australia can demonstrate we are responsible farmers who care for our animals, the environment and our customers, by following safe and sustainable practices.
Australian Pork have launched the 'Get Some Pork on Your Fork' and the 'PorkStar' campaigns to promote Australian Pork on both restaurant and home menus.